Digital Entrepreneur - Online Marketing and Client Attraction

 Pre-Work for this Course:

Students should come equipped with a branding brief and business plan for their product/service, login details for Facebook and LinkedIn, placeholder photos & logos and a Wi-Fi enabled laptop or tablet.

$2497/ + GST

Digital Entrepreneur - Online Marketing and Client Attraction

Both Classroom and Virtual Classroom format is available.

  • Training Duration: 3 days
  • Instructional Hours: 24 hours
 
  • Create & Market your Podcast
  • Create & Market your Online Course
  • Building your Facebook Business Page
  • Use Facebook Advertising to Convert your Audience
  • So much more …

Digital Entrepreneur - Online Marketing and Client Attraction


Training Duration: 3 days
Instructional Hours: 24 hours
Method of Instruction:
Both Classroom and Virtual Classroom format is available. Classroom is face-to-face interaction with the instructor and peers, while Virtual Classroom is available for online students where interactive learning where students port in while the instructor streams lessons live. Students are able to unmute and participate along with the rest of the group.
Pre-Work for this Course:
Students should come equipped with a branding brief and business plan for their product/service, login details for Facebook and LinkedIn, placeholder photos & logos and a Wi-Fi enabled laptop or tablet.

Outline:
Each module is approximately 2-3 hours:
1. Create & Market your Podcast
2. Create & Market your Online Course
3. Building your Facebook Business Page and using the Campaign builder
4. Use Facebook Advertising to Convert your Audience
5. Tracking Customer Acquisition Cost and Customer Lifetime Value
6. Strategically Create Funnels & Offers
7. How to Leverage and Create and Repurpose Video, Audio, and Written Content
8. Build a Converting LinkedIn Profile
9. Elevate your Authority using Digital Magazines and Digital Books
10. How to use Mobile Apps for Marketing and Community Engagement

Students will learn to manage the marketing of their product/service and hone their facilitation skills to coordinate and solicit feedback on the funnels they create.

Students will be given time to interact in small groups and with the instructor to obtain feedback on their first drafts. Along with their drafts students create executable deadline-driven task lists and brainstorm available resources so they are ready to implement the elements of the marketing strategies taught.

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